Creative Direction and Design

Design projects for a museum, financial services, real estate, startups, religious and cultural organizations
Strategy, marketing plans, branding, brochures, packaging, advertisements and sales promotion

• Invitation and Program for Museum Opening

  A hangtag with extra buttons seemed appropriate for a fashion icon

• Museum Membership Renewal Brochure

  A special kind of message mid-recession

• Museum Exhibition Rack Cards

  Why choose one? Have the printer collate them to show three changing images

• Museum Children's Activities

  Objects up close, playful peeking kids, parents and caregivers are on the display/holder

• Chemical Bank Mailer

  How to make planning feel like an adventure

• Related Companies Moving Announcement

  There are alternatives to Photoshop

• Birth Announcement

• Cellmate Brochure

  Keep your smartphone handy when you don't have a free hand

• Donna Malce Dog Training Brochure

• Charity Golf Event Mailer

  Can I please not show a golf course photo ?

• Atrium Banner

  A close look and a double take

• Writing Class Advertisement

  Cursor or pen?

• Tap to open PDF

  CBSRZ Membership Brochure Interior

  Let's use LeWitt's palette in new ways

• CBSRZ "New Year" Card

  Introducing a theme for the coming year

• CBSRZ New Branding

  Designed for a documentary, then upcycled by
  the congregation to represent the synagogue, continuing to use LeWitt's palette

• CBSRZ's 100th Birthday Branding

  LeWitt's palette in a new circle